Being unfamiliar with your financial obligations at the most inconvenient time is a moment that anyone might consider that they are on their way to the rock bottom of their lives. But, preventing that scene from happening to you, your business, or your family, can bring peaceful and even fruitful years. That is what our insurance agency is doing for families and businesses, staying eager to keep the financial peace for more years to come.

The time when Texas Hispanic Community started learning about insurance

As one of only a few insurance agencies catering to the Hispanic community, our services were in dire need as the community around him began to grow. That was when Mr. & Mrs. Al Villasana opened the doors to Northwest Insurance Agency. Texas has known this great demand, enjoying quality insurance investment products and outstanding customer service since 1970.

As Texas continued to thrive, more generations get familiarized with insurance coverage benefits after being educated by someone they could trust. Al made an unforgettable impression on his new clients with his baritone voice and friendly nature. He gained their trust almost immediately.

As years passed, Al would continue these relationships as “the insurance man” while being a soccer coach, fill-in crossing guard, and community leader.

More people trusting each other with years of financial peace

Al is a firm believer in hard work and has instilled this trait in his two sons, Mark and Eric. After school and on weekends, Mark would go to work for his father at the insurance agency. It was during this time he truly learned how to communicate in a business environment. During this time, his father emphasized the power and necessity of education in today’s society.

Mark took his education seriously and graduated with a degree from Southern Methodist University. Now Al has given his son the opportunity and the ability to run his own company. Mark picked up where his father left off, giving back to the community what the community has given them – trust and loyalty.


The Quality We Offer Today

We are delighted to continue this family endeavor within Dallas and beyond by catering to your online queries and applications. Getting the appropriate insurance product and other suitable financial services are easy to access with our friendly staff and streamlined system. Here, satisfied clients can leave reviews, helping families, businesses, and friends decide to secure their future.

Mission Statement

Since 1970, we are passionate about keeping the financial peace of businesses and families who entrusted their investments to our firm. We dedicate to get the most out of our client’s investments and being of superior value during the fulfillment of our declared financial duties in the fastest, easiest, and most efficient way.

Our Commitment

Securing investments, being transparent with clients, and fulfilling financial duties properly are the pinnacle of our services. We continuously stay at the summit by suggesting the most suitable option to our clients, sustaining the financial stability of our firm, and working closely with convenient organizations. Being a family-owned organization, it is our heart to see our future and existing clients stay informed about affordable and suitable insurance policies for their endeavors and claim the most of their benefits in their appropriate time of need.

Meet the Team.


Al/Esther Villasana


Al and Esther are the original proprietors of Northwest Insurance. Started in 1970 out of their garage, Al/Esther have spent their life working to build Northwest Insurance agency into a legacy their children could continue. It was with them in mind that Al hustled to gain the trust and loyalty of the DFW area insurance clientele. Leaving the business for a time in the 90’s, Al and Esther were forefront in giving their son’s Mark and Eric all the necessary tools to build upon their knowledge upon reopening in 1996. There is no Northwest Insurance Agency without Al and Esther. Al has since retired but his footprints are all over Northwest Insurance Agency.

Mark-Villasana-Agency Owner/Principal

Mark Villasana

Agency Owner/Principal

Agency principal Mark Villasana has been a licensed insurance agent since 1996,the year he and his brother Eric opened Northwest Insurance Agency. He has overseen the growth of Northwest Insurance Agency since its birth out of a family owned home to its current location. Since that time Northwest Insurance has seen it’s client list grow to thousands of satisfied Northwest Insurance Customers. Mark’s entire life has been dedicated to his children Adelaide, Charlotte and Seth. He is married to his lovely wife Courtney and has had the pleasure of adopting her daughter Mia as one of his own. Mark’s main focus is on growing the Villasana/Northwest family one client at a time.

Misty-Villasana-Office Manager

Misty Villasana Alvarado

Office Manager

Misty has been with Northwest Insurance Agency since it’s inception. She is well versed in both personal and commercial lines of insurance. Misty takes pride in being able to place difficult risk in the right markets and to make sure all underwriting guidelines are followed and commercial contracts for sub contractors are in line with all regulations. Misty is a Villasana and has carried her family credo of “family comes first” to her husband Manny and two sons Noah and Andres.

Sarina Ovalle

Sarina Ovalle

Customer Service Rep

Sarina is the newest member of the Northwest family. Sarina’s area of expertise is Auto and Home Insurance. She is eager and willing to review your coverage and help you save money! Sarina is a proud mother of 2 girls.

Mary-Lou-Longoria-Customer Service Rep

Mary Lou Longoria

Customer Service Rep

We are sad to announce that on March 13th 2022, our beloved Mary Lou succumbed to cancer after a long courageous battle. Mary Lou was more than an employee, she was our family. We will honor her memory by giving all of our clients the best customer service possible.

Blanca-Padilla-Customer Service Rep

Blanca Padilla

Customer Service Rep

Blanca is the newest member of the Northwest team. She specializes in providing customer service to our personal lines clients. Blanca is fully bilingual and specializes in finding the best coverage at the best price for any type of personal risk. Whether is be home or auto, Blanca can help you save money!

Get a personal consultation.

We will take care of your insurance needs.